What it costs

Pricing

Free is a plan instead of a trial. The paid plans exist for the point at which you outgrow it, and the moments that happens are ordinary business ones rather than artificial walls someone put there to make the free plan uncomfortable.

Free

No charge

Two or three people who want one place for customers instead of four.

  • 3 people
  • 1,000 relationships
  • 500 MB of files
Start free

Starter

Not published

A small team that has outgrown the free limits but not the free shape.

  • 10 people
  • 2,500 relationships
  • 2 GB of files
Start free

Standard

Not published

An organisation running a real sales process with more than one pipeline.

  • 25 people
  • 25,000 relationships
  • 20 GB of files
Start free

Professional

Not published

Sales, marketing and service working from the same records.

  • 100 people
  • 100,000 relationships
  • 100 GB of files
Start free

Enterprise

Negotiated

Organisations with procurement, identity and governance requirements.

  • Negotiated seats
  • Negotiated volume
  • Negotiated storage
Talk to us

Why four of those prices are blank. Consonas is in development and the paid plans are not open yet. We would rather leave the figure out than publish one we then have to change, because changing a published price is a worse thing to do to somebody who planned around it than not publishing one. The free plan is open and its limits are exactly as described on this page.

Choosing

Which plan you need, and how to tell

The honest version, which is that most organisations reading this page need the free one and will know when they do not.

The three limits that actually bite

There are ten allowances in the table below and eight of them are not the reason anyone moves plan. In practice the moments that force a decision are these.

A fourth person needs an account. This is the most common one by a distance. Three people is genuinely enough for a small consultancy or a two partner practice, and it stops being enough the moment you take on an administrator, a first employee or a part time bookkeeper who needs to see what is owed. Sharing one account between two people is the wrong answer, and it is the wrong answer specifically because it destroys the audit trail: every action is attributed to whoever the account belongs to, and the first time you need to know who changed something, you cannot.

Email needs to live on the record. The free plan holds relationships, work and the calendar, and it does not hold the conversation. For a lot of organisations that is the point at which the shared inbox is still doing real work, and the answer to what was agreed still lives in someone's mailbox. Bringing email onto the record is on Standard, and it is usually the change that makes the difference between a system people check and a system people live in.

Somebody outside needs to see something. A customer portal, a booking page, a quotation a client can open, a form on your website that creates a lead. These all cross the boundary between your staff and the people you work with, and they start at Standard or Professional rather than at the first paid plan, because they are the point at which the product stops being an internal tool. The table above says which is which.

What is not a reason to move plan

Reaching a thousand relationships is not, on its own, a reason. A thousand is more than most small organisations have real relationships with, and if you are at nine hundred because you imported a list of everybody who has ever emailed you, the answer is usually to import less rather than to pay more. A system of record works better when the records in it are ones somebody would recognise.

The numbers

What every plan allows

Every one of these is a value held against your organisation instead of a constant in our code, which means any of them can be raised for a single organisation without a release. We use that for customers in the middle of a migration, for goodwill, and for charities we simply want to help.

Allowance Free Starter Standard Professional Enterprise
People31025100Negotiated
Relationships1,0002,50025,000100,000Negotiated
File storage500 MB2 GB20 GB100 GBNegotiated
Pipelines15UnlimitedUnlimitedUnlimited
Saved views, across the organisation3525UnlimitedUnlimited
Systems connectedCalendar only210UnlimitedUnlimited
Marketing emails a monthNot includedNot included5,00050,000Negotiated
Automation runs a monthNot includedNot included5,00050,000Negotiated
API calls a monthNot included10,000100,0001,000,000Negotiated
Custom record typesNoneNoneNoneNone25

Row by row

What is included, plan by plan

The whole grid rather than a summary of it, because a feature list on a card has room for five things and this product has more than five.

What is included Free Starter Standard Professional Enterprise
Relationships, timeline, files and consentYesYesYesYesYes
Leads, qualification and conversionYesYesYesYesYes
Sales pipeline and weighted forecastOne pipelineFiveUnlimitedUnlimitedUnlimited
Tasks, the daily view and the calendarYesYesYesYesYes
Search, import and complete exportYesYesYesYesYes
Reporting on all of the aboveYesYesYesYesYes
Audit trail, consent records, subject accessYesYesYesYesYes
Two factor sign in, passkeys, recovery codesYesYesYesYesYes
Roles, ownership and record sensitivityYesYesYesYesYes
Shared inbox and email integrationNoNoYesYesYes
Quotations and a product catalogueNoNoYesYesYes
Follow up sequences and bookingNoNoYesYesYes
Web forms feeding leadsNoNoYesYesYes
The public APINoYesYesYesYes
Marketing, audiences and automationNoNoNoYesYes
Service desk and the customer portalNoNoNoYesYes
Projects, invoices and credit notesModuleModuleModuleModuleModule
Contracts with a second approverModuleModuleModuleModuleModule
Single sign on with SAMLNoNoNoNoYes
Custom record typesNoNoNoNoYes
Support from a personCommunityYesYesYesPriority

Two rows that used to promise a tier, and now say Yes

Reporting said Configurable on Professional and Enterprise, and roles said Advanced on Enterprise. Neither was true. Reporting is the same product on all five plans, and so are roles, ownership, record sensitivity, sharing and explicit denials: there is no code anywhere that gives a higher plan a wider version of any of them. Rather than invent a feature to rescue two cells, the cells now say what the product does.

What does differ, and is on this page already, is the saved view allowance: three on Free, five on Starter, twenty five on Standard, and no ceiling above that. A saved view is where a question you configure and keep actually lives, so that row is the one to read if you are asking how much reporting a plan buys.

The reporting thing that genuinely does not exist yet is a report you schedule and have arrive by email on the first of the month. It is on the roadmap by name, it is not sold anywhere on this page, and no plan includes it.

Of the things somebody might reasonably expect a governance tier to carry, two are decided by the plan: the public interface and single sign on. Both have a row of their own above. Everything else in that part of the product is the same wherever you are.

Modules

The rows above that say Module, and why they do not say Yes

This table used to sell them as Professional plan features. No plan grants one, so that was a row a buyer could have paid for and not received.

What a module is

A capability priced per organisation rather than included in a plan, available from Standard upwards. Projects and time, invoicing, contracts, suppliers, policies and the website builder are all modules. Buying a plan does not buy any of them, and buying a module does not move you up a plan.

Why they are separate

Because most organisations want none of them and a few want one. Folding invoicing into Professional would mean every Professional customer paying for a ledger they do not use so that the minority who do can have it at a discount, which is the arrangement that makes business software expensive for the people who use least of it.

The cost of doing it this way is honest and worth stating: it is a second decision at purchase, and a table with four rows reading Module is less satisfying than one reading Yes. We would rather have the less satisfying table than the one that was there before.

What they cost

Not published yet, for the same reason the plans are not: nothing is charged while there is nobody to charge. When paid plans open, module prices open with them and appear here instead of being quoted on request.

How to tell whether you need one

Read the projects, invoices and contracts page. If the refusals it describes sound like protections you want, that is the module. If your accounting system already raises invoices, connect it instead and keep the number in one place, which is what most organisations of this size should do.

Where the modules are usually the deciding purchase

Three trades reach this question sooner than the rest. Maintenance and facilities tends to want contracts and recurring work before anything else. Professional services and consultancy more often want projects and invoicing, and rather often want neither because the accounting package already raises the invoice. The rest are on the sectors page.

An organisation that cannot afford a paid plan is not an organisation that deserves worse evidence when something goes wrong. It is usually the one with the least room to survive a dispute it cannot answer.

Which is why the audit trail, consent records, subject access tooling and two factor sign in are on the free plan and always will be.

Limits

What actually happens when you reach one

At the limit

You are told, at the point you try to go past it

The message names the number you have reached and the number your plan allows, and it appears where you were working rather than in an email the following morning. It is refused as a limit, not as an error, because those are different things and a product that returns the same message for both teaches people to stop reading messages.

The limit applies to adding more. Nothing already in the organisation is deleted, hidden, locked, watermarked or degraded. Search still returns it. Reports still count it. Export still includes it. A limit that quietly removed your data would not be a limit, it would be a threat, and the difference matters most to the people least able to argue about it.

Modules

Not included is a different answer from not allowed

If your plan does not carry the marketing module, the product says so, in those words, and tells you which plan does. If your role does not permit an action, it says that instead. They are different sentences because they are different problems: one is answered by an administrator and the other by a decision about money.

The reason to be careful about this is that a system which says permission denied for both trains everyone to ask an administrator first, and the administrator to shrug. Six months of that and nobody reads the message at all.

How permissions work

If you stop

Downgrading, cancelling, and leaving altogether

Stopping payment drops you to Free

Choosing to stop does not stop your account, suspend your organisation or begin a countdown. You move to the free plan and the free limits apply to adding more. If you hold five thousand relationships and Free allows a thousand, you keep all five thousand: you can read them, search them, report on them and export them, and you cannot add the five thousand and first until you are under the limit or back on a paid plan.

A payment that fails is a different situation, and it does have a consequence worth knowing before it happens rather than after. The first two failed attempts produce a notice and nothing else. On the third the organisation becomes read only until the invoice is settled: reading, searching and exporting all keep working, and writing stops. Paying lifts it. It is deliberately not a suspension and never a deletion, because a fortnight of failed attempts is a card that expired at least as often as it is a customer who has left, and locking somebody out of their own records over a card is how to lose a customer who was going to pay.

The paid modules stop being available, which is the part that actually changes how the product feels. Your marketing audiences, matters, projects and invoices are not deleted. They are not reachable from the interface while the module is not on your plan, and they are included in your export, and they come back exactly as they were if you return to a plan that carries them.

Cancelling is a button, not a conversation

It is a button in the product, and what it does is stop the renewal: the plan you have paid for runs to the end of its period and then you are on Free, which is the arrangement described above rather than a door closing. There is no retention call, no exit interview and no form asking you to explain yourself to someone whose target you are. We would rather know why, and there is an address for that, and it is genuinely optional. A cancellation process designed to be tiring is a way of collecting revenue from people who have already decided to leave, and it is not a business we want.

Leaving means taking everything

Export produces everything you hold, in a format that opens without our software, generated on request, at any time, free, on any plan, including after you have stopped paying. There is no window that closes, no archive fee and no request to raise with support.

We would encourage you to run one now rather than at the point you need it. The value of a portability promise is entirely in whether it works on the day you have decided to leave, and the only way to know that is to have already done it once when the stakes were nothing.

The model

Four ways of charging for this, and why we do not

Pricing models are not neutral. Each one rewards a particular behaviour, and the behaviour it rewards is the one you will eventually see from the customers.

What each model does to the person paying for it.
Pricing model What it does to a customer What we do
Per contactThe bill rises with the size of the database, so the rational move is to delete records or to stop importing history. The system charges you for the thing it is supposed to encourage.Relationship allowances exist, but they are generous and they are steps instead of a meter. Nothing gets more expensive because you had a good quarter.
Per email sentMarketing spend becomes unpredictable and the pressure is always to send more to more people, which is the opposite of what consent aware sending is for.A monthly allowance on the plan, stated in the table above. Going over it means we tell you, not that a bill arrives.
Feature gating the obligationsThe audit trail, consent records and two factor sign in end up on an expensive plan, so the organisations least able to afford them are the ones running without them.All three are on every plan, including Free, permanently. They are obligations rather than features.
Charging for exportLeaving costs money, so a customer who wants to leave stays a little longer, which is a business model built on the cost of escape rather than on the value of staying.Export is free on every plan, at any time, whether or not you pay us.

Never

Six things that will not move to a paid plan

Not currently free, and not free for now. These are commitments about what kind of product this is, and the point of writing them down is that you can hold us to them.

The audit trail
A record of who changed what and when, on every plan. An organisation that cannot afford a paid plan is not an organisation that deserves worse evidence when something goes wrong, and in most cases it is the one with the least margin for a dispute it cannot answer.
Consent records
When somebody agreed to be contacted, about what, and through which channel, held as a fact with a date and a source. This is a legal obligation for a UK organisation instead of a feature of a marketing product, so it cannot sit behind the marketing module.
Subject access tooling
Finding everything you hold about one person and producing it. A subject access request has a statutory deadline and does not care which plan you are on.
Two factor sign in and passkeys
Charging for the thing that stops an account being taken over means the accounts most likely to be taken over are the ones without it. It is on Free and it always will be.
A complete export
Everything you hold, generated on request, in a format that opens without our software. Free, at any time, on any plan, including after you have stopped paying.
Your history when you downgrade
Dropping from a paid plan to Free does not delete anything. The records stay, they stay readable and exportable, and the limits apply to adding more rather than to what is already there.

Asking

How to get a limit raised

Write to hello@consonas.com from the address that owns the organisation, name the allowance and the number you need, and say what you are doing. That last part is the one that matters, because it is the difference between a request we can answer in an hour and one that turns into three emails.

The cases we say yes to almost automatically are these. You are part way through a migration and need headroom for a fortnight while both systems are running. You are a registered charity. You have hit a limit because of something we got wrong, such as an import that created duplicates. You are evaluating seriously and the free limits are stopping you seeing whether it works at your size.

The case we usually say no to is a permanent free plan at paid plan volumes for a commercial organisation, and we will say so plainly rather than not replying. A free plan that quietly becomes a negotiation is a worse free plan than one with a clear edge.

Seats

What counts as a person, and what does not

Seat counting is where a lot of software quietly becomes expensive, so here is exactly what is counted and what is not.

A person is someone who signs in to do your work

Every member of your organisation who has an account counts as one, whatever their role, whether they are full time, part time or a contractor, and whether they sign in daily or once a quarter. An owner counts. An administrator counts. A read only role counts, because they are still a person seeing your customer records and still somebody whose access has to be granted, reviewed and eventually removed.

We have deliberately not built a cheaper read only seat. The half priced viewer licence is one of the most common lines on a CRM price list and it almost always produces the same outcome: an organisation gives half its staff a viewer seat to save money, those people cannot record what they did, and the system stops being a record of what happened. A CRM that half the company can read and none of them can write to is a report, not a system of record.

Your customers are not people

Not in the seat counting sense. Somebody signing in to the customer portal to look at their own enquiries does not consume a seat, is not limited by your plan's person allowance, and does not appear in your member list. They are a contact with portal access, and they can see their own matters and nothing else.

Somebody who leaves stops counting the moment you remove them

There is no notice period on a seat, no minimum term on an individual account and no charge for the remainder of a month. Remove the member and the count drops. Their history does not: everything they did stays attributed to them in the timeline and in the audit trail, because a record of who did what is worth nothing if it can be emptied by an offboarding.

Billing

How this will work when the prices are set

Written now, before there is any commercial pressure to word it more carefully.

Monthly, in advance, and cancellable at any time

The default will be a monthly subscription paid in advance, cancellable at any point, with the plan running until the end of the period you have paid for. There will be an annual option and it will be cheaper, because paying a year up front is genuinely worth something to a business of our size and it is reasonable to share some of that.

What there will not be is a minimum term on the monthly plan. A monthly price with a twelve month commitment attached is an annual contract that has been described inaccurately, and organisations discover the difference at the point they try to leave.

Changing plan takes effect immediately, and is prorated

Moving up applies straight away, because the reason people move up is that they need something now. The difference is prorated against the remainder of the period. Moving down applies at the end of the period you have already paid for, since you have paid for it.

A move down is refused while the organisation is over the smaller plan's limits, and the refusal names each one and how far over it you are, so it reads as a list of what to reduce rather than as a failure. That is deliberate: the alternative is accepting the change and then telling somebody a month later that they cannot add a record.

Adding a person in the middle of a month

Charged from the day they are added, for the remainder of the period, not from the start of it and not from the start of the next one. Removing somebody credits the remainder against the next invoice.

What happens if a payment fails

You are told, by email, to the billing address and to the owner, and the plan continues. Cards expire, banks decline things for no reason, and finance departments go on holiday, and none of those are reasons to take a business's customer records away from it on the same afternoon.

That holds for the first two attempts. On the third the organisation goes read only: everybody can still read, search and export everything, and nobody can write, until the invoice is settled, at which point it lifts. Nothing is suspended and nothing is deleted. This is the one place on the page where not paying has an effect beyond the plan you are on, which is why it is written out rather than left in the terms.

Invoices, VAT and purchase orders

Every payment produces a VAT invoice with your organisation's details, available in the product rather than only by email, and downloadable for as long as the organisation exists. Figures will be quoted excluding VAT with the prevailing rate stated beside them. Payment against a purchase order is available on Standard and above.

Words

Unlimited, negotiated, seat, and what each is doing on this page

Each of the five below could be read as a promise, and on most price lists at least one of them is. What each is doing on this page is set out so you can check it against the table above rather than take it on trust.

Relationship
A person or an organisation you hold a record for. One allowance covers both, so you are never balancing a contact figure against a company figure, and a supplier, a referrer and a customer all count the same whatever your relationship types are called.
Unlimited
No ceiling is recorded against your organisation for that allowance. It is not a fair use figure held in reserve and produced later when someone becomes inconvenient, and there is no second table of real limits sitting behind this one.
Not published
The figure does not exist yet. It is not a figure that exists and is being kept back until we know what kind of buyer is asking, which is what the phrase usually means on a price list shaped like this one.
Negotiated
In the Enterprise column, the number is set in your agreement rather than by this table. It is held in the same field as every other allowance, so it behaves the same way: a value on your organisation, raisable without a release.
Seat
A word we try not to use, because a seat is a thing you buy and then hold empty. We count people who have an account, which is a question about who works there rather than about how many licences someone bought in advance.

Approval

What the person signing this off will ask you

The people who use a CRM are rarely the people who approve buying one. The first question from that second group is about the data itself, and it has a page rather than a call you have to book.

Who processes the data, and where. The data processing terms are published rather than sent on request, and the sub processors are a page you can read now rather than an appendix someone has to dig out. The region is the European Union or the United States, chosen when the organisation is created.

Money questions

Asked about the bill before there is one

Is the free plan a trial?

No. Three people, one thousand relationships and 500 MB of files, with no card and no time limit. There is no point at which it converts, expires or asks for payment details. A two person consultancy can run its entire customer relationship on it indefinitely, and some will. That is the intended outcome instead of a loophole.

What happens the moment I reach a limit?

You are told, in the product, at the point you try to go past it, with the number you have reached and the number the plan allows. The limit applies to adding more. Nothing already there is deleted, hidden, locked or degraded, and everything stays exportable. A limit that quietly removed your data would not be a limit, it would be a threat.

What happens if I stop paying?

You drop to Free rather than out. If you hold more than the free limits allow, the data stays and the limits apply to adding more. You keep read access, you keep search, and you keep export. Nothing is deleted for non payment, at any point, and there is no window after which it is.

Do you charge for support?

Support from a person is on every paid plan, with a target of one working day, which the contact page states beside the address. On Free it is the help centre, which is open to everybody and indexed so you can find it from a search engine instead of having to sign in first, and an address that a person reads. Enterprise is marked priority, and what that buys is a shorter target rather than a different quality of answer. We have not set the shorter number yet, so until we do, priority means you go to the front of the same queue rather than a figure we can be held to. Every one of these is a promise kept by hand: nothing in the product measures a response time, and we would rather say that than imply a service desk we do not run.

Will the price go up after I sign up?

The paid figures are not set, so a promise about a number that does not exist would be worth nothing. What we can say is how a change would be handled: told to the organisations paying it, before the invoice it affects, with the reason beside it. A price rise that arrives as a larger invoice is a decision somebody hoped you would not read.

Can we run more than one organisation?

Yes, and they share nothing. Each organisation has its own database, its own member list, its own plan and its own allowances, and belonging to one gives you no access to the other. A group with two trading names, or a charity with a trading subsidiary, usually wants exactly that rather than one organisation with everything mixed together in it.

Do you have a reseller or partner programme?

No. There is no partner tier, no referral margin and no implementation firm we send you to. A margin paid to someone else is a cost that ends up in the price, and at our size it would be a large one. If you are offered Consonas at a discount by anybody, it is not us.

We are not in the United Kingdom. Does anything change?

The plans, the allowances and the obligations are the same wherever you are. What differs is the tax treatment, since UK VAT is charged to UK customers at the prevailing rate, and the region you chose when the organisation was created, which is the European Union or the United States. There is no United Kingdom region, whichever country you are billed in.

What happens to my data if Consonas goes away?

You export it, which you can do at any time without asking us and without a fee, in a format that opens without our software. That is the honest answer for any supplier of this size, and it is the reason export is on the free plan instead of being a paid feature. Check that it works before you commit, not after.

Start on the free plan

Three people, a thousand relationships, no card and no time limit. If it does not suit you, take your export and go.

Three people, a thousand relationships, no card and no time limit.